For our Spring campaign shoot, we went to the immaculate beaches and historic harbour towns of the Northumberland coastline to parade the varied ways linen can and should be worn.

We tried to invoke a sense of nostalgia and enduring style, showing off linen’s versatility in looks influenced by British eccentricity, ’50s workwear elegance, and the timeless New England preppy scene. Cappuccino hues meet grassy greens and soft ocean blues in a colour palette inspired by UK springtime. 

The vision of Melissa Tarling, the style of Richard Biedul, and the finesse of Jonathan Daniel Pryce. The joy was ours.